Hyderabad-based The Wicker Story, founded by Priyanka Narula in 2019, beautifully marries tradition with sustainability through its innovative designs. The latest collection, “Dawn to Dusk,” captures the ethereal transition of light from day to night, reinterpreting everyday objects into functional sculptural art. Each piece evokes the warmth of sunlight filtering through clouds, inviting viewers to immerse themselves in nature’s daily spectacle.
At the heart of the collection is the Sunset Bench, a masterful creation that embodies the allure of twilight. Crafted from intricately woven rattan in vibrant shades reminiscent of the evening sky, this bench invites moments of pause and reflection. It serves as a reminder to embrace the beauty of our surroundings, encouraging users to connect deeply with nature.
Complementing this centerpiece are the Sunrise on Mountain lighting installations, inspired by the soft hues and tranquility of dawn. These pieces illuminate spaces with gentle, warm light, creating serene atmospheres that evoke feelings of renewal and hope. Whether suspended as striking art pieces or used to enhance living environments, these installations capture the essence of early mornings, reminding us of the potential each new day holds.
Beyond the aesthetic appeal of its designs, The Wicker Story is firmly rooted in a commitment to sustainability and craftsmanship. Priyanka Narula envisions a brand that harmonizes beauty with environmental consciousness. By utilizing biodegradable materials and employing traditional handcrafting techniques, The Wicker Story ensures its creations leave a minimal carbon footprint while supporting the preservation of artisanal crafts and local livelihoods.
Moreover, the studio integrates advanced design methodologies, seamlessly blending digital processes with complex geometries that are adaptable to Indian craft and material systems. This innovative approach not only enhances the creative process but also reinforces the brand’s commitment to a zero-waste production methodology.
As The Wicker Story continues to weave its narrative, it transcends the realm of design to become a testament to the power of art to inspire, uplift, and connect us with the world around us. Through the "Dawn to Dusk" collection and beyond, the studio invites us to pause, reflect, and find beauty in the simple moments that define our lives. In doing so, it reminds us that amidst the chaos of modern existence, there is always room for clarity, simplicity, and the timeless elegance of nature’s artistry.
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